For small brands with something real to say—
Your brand has a soul.
Your copy should too.
What happens when you leave your copywriting to AI?
Once upon a time,
there was an artist with big talent and a beautiful mission.
In person, she drew people to her. They felt her spark 🔥 and bought her work without hesitation.
But online. Nothing. 😞
She’d used AI tools and templates to write her web and ad copy. Everyone said that was “good enough.”
But her site didn’t sound like her. And sales were sluggish.
So she hired a copywriter—one who listened and translated her in-person vibe into persuasive copy. 🥰
And everything changed…🌼
Is this you?
No judgement. 🩵
AI is a useful starting point when the budget is tight. But it can't listen to you the way a human can, and it can't translate your actual spark into words that sell.
That’s why people hire me. 🤗
A little about
heather
I'm Heather, and I'm a copywriter. I work with mission-driven small brands — the kind built around something bigger than profit.
I'm a second-generation Nevadan passionate about working with progressive clients who want to increase their impact.
When I'm not working, you'll find me writing songs in the forest.
A little about my journey:
I started my copywriting business in 2025 after a lifetime of soul-stealing jobs.
My bachelor's is in English, and my master's is in business, so my copywriting is the perfect combination of creativity and business acumen.
I'm passionate about living my life my way, being paid for something I'm good at, AND helping a progressive brand do good work.
I believe in inclusion, kindness, and intelligence, and want to work with others who share these values.
I use AI to help me brainstorm and catch errors. Other than that, I — the human — will write your copy.
Sound like a fit?
[Book a free discovery call]
Here’s how i work
strategy
I write with intention and strategy. Every line of copy is rooted in research and guided by your goals and the current market.
Relatability
I take nuanced ideas and break them down into clear, digestible pieces that your customers enjoy reading.
Current Ideas
The marketing world doesn't sit still and neither do I. I stay current with trends, strategies, and shifts in buyer behavior so your messaging is always ahead of the curve.
practicality
After we create your marketing materials, I'll help you put them to work — whether that's an email sequence, a sales page, or something else entirely. No more wondering what to do next.
FAQs
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Yes, a robot can provide you with words that seem legit for your marketing…
But you don’t know what you don’t know.
Without expert human insight and input, these words are unlikely to inspire action or be implemented strategically, resulting in ineffective outcomes. You also risk sounding like others in your industry who are solely dependent on AI for copywriting, which promotes a distrust that’s already widespread on the internet. -
Yes, but I don’t use AI to create copy. I know this will make it sound generic and won’t move the needle in your business.
As a copywriter, I use ChatGPT as a tool for brainstorming ideas and helping with market research, so the messaging has more impact on your target audience. It allows me to craft high-quality work in less time, so we can get to implementing your marketing materials (and measuring their performance) faster.
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Before writing a single word of copy, I do a lot of research. I take the time to understand your business, your target audience, your competition, and your business goals.
This strategic process gives me the insight I need to create clear and compelling copy that resonates with your potential buyers, as well as yourself.
As for the copy itself, I use proven frameworks plus empathy, clarity, storytelling, and marketing psychology — so the words move people towards committing to your offer.
I always include two rounds of revisions in my pricing. I want the final result to sound like you and work for you. You won’t hurt my feelings if you tell me the first draft needs work.
I can also help you with simple design of all digital marketing materials we co-create, so you don’t need to hire someone else to do this part. If you want something more fancy, I have friends who specialize in graphic design (that I can refer you to).
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It’s important to understand that whichever marketing materials we create won’t produce results overnight. It’s a long game that requires some experimentation and tweaking.
The more you address your potential buyer’s journey (aka sales funnel), the more likely your marketing efforts will pay off.
Strategic and cohesive copy across marketing materials helps you engage with your target audience and drives sales.
After creating your marketing materials and implementing them, I will ask for information on your sign-ups, clicks, and open rates so you’re not left wondering whether or not something has worked.
This excludes websites.
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Simple. Book a free 15-minute discovery call, and we'll talk through what you need. If we're a good fit, I'll put together a proposal. If not, I'll tell you honestly — and maybe point you toward someone who is.